Services

Apollo.io is a great choice for implementing an outbound motion for B2B SaaS and startups (see my video for a full breakdown on Apollo vs. ZoomInfo/Clay/Smartlead and how to consolidate your outbound tech stack). Apollo.io is an all-in-one tool that can be used to build lists, create sequences, automate and execute multi-channel, account based outreach programs and generate a pipeline of warm leads. Apollo.io has integrations with most major CRMs (Hubspot, SFDC), LinkedIn, GMail, etc.

Looking for a Certified Apollo.io Agency Partner to help with strategy and implementation?

SaaSBoost.io will work with you to understand your business, ICPs, competitors, messaging, etc. and partner to setup a strategic and automated outbound engine using Apollo.io. Whether you are looking for one time troubleshooting with your existing Apollo.io instance, want expert help with a full Apollo.io setup or to run Apollo.io as a managed service, SaaSBoost.io can help.

We design, build, and run your outbound engine using Apollo.io and a modern GTM stack.

You need more pipeline. Not more tools.

If you’re like most B2B companies, you’ve got a solid product, a few good customers, and maybe some inbound leads… but outbound is still a mess (or doesn’t exist).

You don’t need another sales platform or cold email course.

You need a system that delivers leads, meetings, and revenue—on repeat.

That’s what we build and run for you.

There are great benefits to getting your SaaS listed in the top product directory and review websites, even for early stage SaaS companies:

• Product Discovery - Get top of funnel awareness/consideration from software buyers that have already identified a problem/need and are now researching and comparing possible SaaS solutions and creating a short list
• Links, SEO, and direct traffic back to your website
• Control the message on comparisons to your competitors - proper categorization of your SaaS, features, screenshots, pricing, etc.
• Reach high intent buyers - take advantage of PPC, sponsored listings, intent data, and other paid marketing upgrades when budget allows.

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What are the downsides or issues with getting listed in SaaS product and review directories?

• It takes a lot of time and manual work. Each website needs the data in a little different format.
• Lots of back and forth emails with submitting, waiting for approvals, getting the correct info, formats, etc.
• Endless calls and emails from sales reps trying to upsell you into paid marketing packages and plans that you may not be ready or interested in.

Do you have top of funnel, initial 'hand raiser' leads and accounts that may have filled out a form but are not quite ready to book a demo or get on a call? Or do you need more information to further qualify and prioritize the lead before routing them? Hiring a firm that provides outsourced lead qualification may be a great option to insert as the next stage after your top of funnel efforts (inbound web, outbound marketing, lead generation, content syndication) and saving your limited in house sales resources from this often frustrating middle ground of the buyer's research process.

An outsourced lead qualification company will usually use a mix of email, social selling and phone to further qualify these leads and get them closer to the point of calendared demos.