Are you looking for a SaaS Content Marketing Agency to jumpstart your inbound efforts? SaaSBoost.io can serve as a content marketing agency for SaaS as standalone service, or as part of a comprehensive inbound and outsourced outbound sales and marketing approach for early stage SaaS companies.
B2B buyers conduct more and more of their pre-purchase research online before they agree to a demo or sales call with a rep. The buyer is in charge of their own "customer journey". It is important to have a base level of content to help guide your prospects through this process, establish credibility for your brand, and of course obvious benefits like driving more inbound, organic traffic to your website and hopefully converting some of those users to signups/trials/demos with a well constructed funnel.
Content marketing does take time and is a long term investment though, and depending on your SaaS niche may be difficult to rank for competitive keywords or generate a high enough volume of traffic. There are some additional ways to stretch your content marketing dollars and make the investment pay off:
We can use the latest tools to identify achievable long tail, high intent keywords to target. Competitor Keyword Gap Analysis.
Starts at $2,000 a month. Can be layered in with Outsourced SDR Services to identify accounts visiting your website, discover the contact information of the right contacts at these engaged accounts that fit your ICP and target personas, and follow up with personalized sales outreach to nurture and convert visitors to leads, demos and trials.
Contact us to get started.
More info on process here, including why you don’t want to use your primary domain for cold outreach, DNS settings, factors for email deliverability, # of emails per domain/mailbox here: Cold Email Best Practices for SaaS Companies
On call Fine tuning, troubleshooting, consult after initial setup (up to 5+ hours a month)
Book an hour call anytime to troubleshoot, optimize, setup, strategize about all things Apollo.io and outbound sales